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Define Your Message, Pick a Color Scheme and Fonts, Create Logo | Ep 005

SHOW NOTES:
If you run a business, or want to run a business, welcome to The Business Project Podcast!
In this episode we cover:
DEFINE YOUR MESSAGE:
- how do you want people to feel about your business (colors, fonts, smells, furniture style, music, lighting.
- slogan - come up with a good slogan
- your customers in mind and not yourself

COLOR SCHEME:
- 3 colors at most
- 2 fonts
- consistent
- create a branding guide (define a branding guide)

LOGO:
- you get what you pay for
- the most important branding tool that you have
- want quality files (.png, .pdf, .svg, .jpg)
- needs to be versatile for print, clothing and online

Helpful resources mentioned in this video:
VIDEOS FOR GROWTH AS A BUSINESS OWNER
5 Marketing Tips for $0:
https://thebusinessproject.com/5-marketing-tips-for-0/

Simple Steps to Launch Your Business:
https://thebusinessproject.com/28-steps-to-launch-your-business/

VIDEOS FOR GROWTH AS A BUSINESS OWNER
https://thebusinessproject.com/

Subscribe to the podcast:
https://thebusinessproject.com/podcast/

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Today's Sponsor:

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Next topic: Create A Marketing Plan

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